2020 Branding Photography in Review

2020 may not have been the year we had envisioned, but it was my most successful year in branding and business photography. The pandemic brought us together, you could say. So many businesses had to shift and increase their online presence to stay connected with their clients. The content businesses are putting out there has to be polished, professional, and eye-catching so that it stands out.

There’s no doubt that this year made our community stronger, and better able to weather these crazy times. That being said, we’re not out of the woods. And our small businesses need us now more than ever before. If you’re in a position to, buy gift cards to your favourite restaurants, your favourite gyms, and fitness studios, get the online memberships, get the takeout…support your local businesses in any way that you can.

Here’s a review of the branding sessions I did over this past year. It’s been a wild ride, and I could not be more grateful to all the businesses who trusted me to capture these branding photos for them over the course of this global pandemic.

Owner of the Fitness Lab Adam BrackenDustin Ross doing overhead barbell press

See this full session of photos for The Fitness Lab here.

Owner of the Fitness Lab Adam Bracken sitting on the stepsindie lingerie model wearing mauve underwear and white bralette indie lingerie model pulling up white bikini underwear on a messy bed indie lingerie model wearing a cozy sweater and white bikini underwear on a messy bed indie lingerie model sitting on an old leather chair pulling up high waisted black underwear

I squeezed in two branding sessions with Calita Intimates. The first was more lifestyle and the second focused more on the product themselves.

lifestyle photo of lingerie model pulling up waistband of black underwear lifestyle lingerie model drinking morning coffee by the window in her underwearlifestyle lingerie model taking off nude tank lifestyle lingerie model sitting on the bedroom floor in nude underwearottawa cannabis expert in a back ally during winter

Angelo is a cannabis sommelier and this shoot was pretty badass if I do say so myself.

ottawa cannabis expert smoking a joint outsideblonde girl reading forbes magazine sitting in a blue chair in a field at sunsetgirl in a red dress walking in a field at sunset

Speaking of badass, Mallory Rowan is a super successful female entrepreneur that is just killing it right now.

girl in white tank top sitting on blue chair in field at sunsetbasement boxing gym with punching bags

This feels like a lifetime ago. My branding session at UVU Fitness in their new boxing space was so much fun. They have since relocated to Stittsville but I will love this place forever.

UVU personal trainer Kenny Caceros sitting on stepsOttawa Restaurant The Standard interior photos

Branding and food photography at The Standard Tavern.

Ottawa Restaurant The Standard interior photos Ottawa Restaurant The Standard interior photosottawa photographer sitting on a bar stool at a coffee shop ottawa photographer opening a journal while drinking a coffeeTherapist Tesia Bryski holding her glasses sitting on a couch smiling at the camera

This beautiful human is a therapist and the most lovely soul. Check out more of my session with Tesia at the Ottawa Resiliency Clinic.

Therapist Tesia Bryski name tag on her bookshelf Therapist Tesia Bryski smiling at her client sitting on a couchStephanie Karlovits sitting on a stool in the middle of a road at sunset

I adored this lifestyle shoot with Stephanie Karlovits so much. The light and location were just perfect.

Stephanie Karlovits female entrepreneur wearing a white jumper and holding her laptop outdoors in the tall grassStephanie Karlovits wearing a hat standing in the middle of a road at sunsetlifestyle photo of yoga teacher learning against a brick building next to a bright yellow door

My second branding session with the beautiful Devinder Kaur, owner of Pranashanti Yoga Centre.

lifestyle photo of yoga teacher wearing mala and holding a green coffee mug lifestyle photo of yoga teacher leaning against an old white brick buildingphysiotherapist holding water bottle sitting on a staircasephysiotherapist in lululemon apparel walking up the stairs

My first branding session with physiotherapist Cara Racicot went from being a one-hour session to two. I just couldn’t contain myself and had so many ideas running through my head!

physiotherapist in lululemon apparel crouching on bike path to tie up her shoe
Our second session together was at her clinic where she had a few mock patients come in for some photos of her in action.

physiotherapist helping client do bird dog physiotherapist giving neck adjustment to clientphysiotherapist in clinic in treatment roomCynthia Holmes of Holmes Organized sitting at a table writing in a note book while drinking coffee

Cynthia is a Home Organizer and is Kon Mari trained. We had a blast shooting at Cafe Cristal.

"this is what a feminist looks like" coffee cup Cynthia Holmes of Holmes Organized standing next to wicker chair in a blue romperwoman and her children sitting at the counter in the kitchen with wallpapered wall in the background

Mylene Legresley is an online fitness coach and a stay at home mom who knows how to balance fitness and motherhood like a boss.

woman sitting at dining room table with her laptop and kids woman wearing yellow sweater sitting on the kitchen counter with coffeegirl wearing a forest green toque cozying up outside flat brimmed baseball hats

The most fun shooting Third Line Health and Fitness and their new merch!

man wearing a green neon toque in the snow man and woman in hoodies standing against black wallreal estate agents Frank and Nancy O'Dea at their desk in Engel and Volkers office

I had the pleasure of photographing this dynamic duo real estate team, Nancy and Frank O’Dea.

real estate agent team flipping through real estate magazines real estate agent team Nancy and Frank O'Dea with their dog inside Engel and Volkers officesphysiotherapist treating client's arm in treatment room physiotherapist doing graston technique on patient's arm

Shayne Young is a chiropractor and is one half of the Active Health Institute. We met up for our first session after the first snowfall in November. We did some photos of him in the clinic with a patient followed by some outside in the fresh snow. The best.

physiotherapist sitting on steps in the winter physiotherapist outdoors against a cement wallmodel wearing wide legged cropped jeans by stone walls

Never ever have I had so much fun touring the streets of the Byward Market with a bunch of girls who magically reappeared in a whole new wardrobe, ready to be photographed. Check out my branding session with Sloth Pants!

model sitting on steps outside big wooden door wearing corduroy pants model wearing corduroy cropped wide legged pants with converse sneakers copywriter holding a book in front of her face standing on a path in the fall

Here’s a review of badass copywriter Steph Laffy with a stack of books and a smile.

copywriter holding a stack of books standing on a boardwalk in the fallpersonal trainer riding the assault bike

This was such a fun session with Rebecca Rousseau. She’s a killer personal trainer and has a home gym where she is able to hold one-on-one training sessions.

personal trainer doing the battle ropes personal trainer lifestyle photo sitting on steps outside with water bottle personal trainer holding water bottlemoody portrait of JoAnne Walsh under bridge by the water

JoAnne Walsh is a coach and healer and a true beauty inside and out.

spiritual coach holding crystal in her handspsychologist sitting on couch smiling at the camera

I’ve had several branding sessions with the Ottawa Resiliency Clinic over this past year and haven’t even blogged one. Shame on me. Mentally adding it to my to-do list…

psychologist office space

I haven’t blogged this review yet, but I need to! I had such a blast working with Sarah Hunter, a real estate agent in Ottawa.

real estate agent sitting on a blue chair Sarah Hunter and Daria Kark sitting in front of laptop working togetherman and wife business owners sitting at a table working together

Here’s a review of the power couple of Yogatown at a recent shoot at Breather in the Market.

man and wife business owners laughing with each other sitting at a table working togethergirl standing in front of a gold doorway

The beautiful Kristina Kim of KK Digital Marketing booked my “every other month” package, which enables her to keep her content on social fresh and relevant.

girl leaning up against a wall between two large window panes

The beautiful team at West Side Spa!

hair stylist cutting hair hair stylist holding a pair of purple scissorsyoga teacher in side lunge scandasana

Last but not least, my girl Megan Beahen got one more branding session in the books before the end of the year and before the snow made it impossible to get these photos usable year-round. You might remember our super fun branding shoot in Brooklyn, NY last summer…feels like a lifetime ago.

yoga dance teacher jumping in the air yoga teacher with cactus arms in an alley

2020, you’ve been a real slice (a slice of something I could have done without) but you’ve definitely opened some doors that wouldn’t have been possible otherwise. Feeling grateful and ready for 2021. My calendar is open for new bookings! Let’s do this thing.

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